Retail Crest
About

We help multi-unit operatorssolve expansion bottlenecksto scale faster with confidence

Faster expansion. Better visibility. Reduced risk. Everything you need to grow your footprint systematically.

Franchise brands and portfolio companies trust us to handle site selection, lease negotiation, and construction oversight so they can focus on operations and brand growth. We combine experienced execution teams with purpose-built software to give you the same level of control and visibility that institutional investors expect.

Accelerated site delivery
Full pipeline visibility
Transparent execution
What We Do

End-to-end expansion support

From strategy through grand opening, we provide the expertise and tools you need to grow with confidence.

Site Selection Intelligence

Find the right locations faster with data-backed decisions

Data-driven market mapping and site scoring to identify high-potential locations aligned with your growth strategy.

Transaction & Lease Execution

Secure better lease terms and avoid costly mistakes

End-to-end deal management from LOI through lease execution, with experienced negotiation support.

Design & Build Coordination

Keep projects moving and stay within budget

Permitting, entitlement, and construction management oversight to keep projects on time and budget.

Portfolio & Performance Reporting

Make informed decisions with complete visibility

Real-time visibility into your pipeline, active projects, and portfolio performance metrics.

Services

Outsourced expansion execution

We remove bottlenecks so you can expand faster

Our team operates as an extension of yours—handling site selection, lease negotiation, permitting, and construction oversight so you can focus on operations and brand growth.

What it includes: Site selection, lease negotiation, permitting, construction oversight, vendor coordination

Who it's for: Franchise brands and multi-unit operators who want to scale without building large internal teams

What differentiates us: Experienced operators who understand your challenges, with systematic processes refined through real-world execution

  • Market analysis and territory prioritization
  • Site sourcing through broker networks
  • End-to-end deal and project management
Platform

Portfolio intelligence software

Real-time visibility so you stay in control

Our platform provides real-time visibility into your pipeline, active projects, and portfolio—enabling better decisions and faster execution.

What it includes: Pipeline tracking, market mapping, lease administration, project timelines, reporting dashboards

Who it's for: Teams managing multiple locations who need better visibility and coordination

What differentiates us: Built by operators who experienced the pain points firsthand, designed specifically for franchise expansion workflows

  • Pipeline and stage tracking
  • Interactive market mapping
  • Lease administration and reporting
Our Process

A systematic approach to growth

Our proven process ensures consistent execution from strategy through store opening.

01

Strategy

Define growth objectives, target markets, and site criteria to build your expansion blueprint.

Start with clarity on where and how to grow

02

Market Mapping

Analyze territories, demographics, and competition to identify priority expansion zones.

Focus resources on highest-opportunity markets

03

Site Selection

Score and evaluate sites against your criteria, coordinate broker networks, and build your pipeline.

Build a pipeline of quality opportunities

04

Lease & Build

Negotiate terms, execute leases, coordinate design, permitting, and construction.

Move from deal to open faster and smarter

05

Open & Optimize

Launch locations, track performance, and continuously refine your expansion playbook.

Learn and improve with each location

Software Platform

SwarmOS

End-to-end expansion management from market planning to opening day. Centralized pipeline for sites, deals, vendors, and projects with automated workflows and real-time visibility.

Pipeline Tracking

Centralized pipeline for sites, LOIs, leases, and critical dates

Real-time visibility and control

Market Mapping

Visualize territories and site opportunities with interactive maps

Real-time visibility and control

Deal Workflow

Real estate deal workflow with scoring and stage gates

Real-time visibility and control

Project Management

Vendor coordination and construction oversight

Real-time visibility and control

Communication

Automated notifications and document hub with versioning

Real-time visibility and control

Reporting

Executive dashboards and real-time visibility

Real-time visibility and control

Task Management

Assign tasks, track approvals, ensure nothing falls through

Real-time visibility and control

Integrations

Connect with email, calendar, spreadsheets, and project tools

Real-time visibility and control

About Us

Building the infrastructure for systematic growth

Our Mission

We exist to help franchise brands and multi-unit operators scale their footprint with the precision, visibility, and control typically reserved for the largest institutional players.

By combining experienced execution teams with purpose-built software, we enable our partners to grow faster, smarter, and with full transparency into every aspect of their expansion.

Why We Started

Growing franchise brands and multi-unit operators deserve the same level of systematic execution and visibility that institutional investors expect from their portfolio companies.

We saw too many talented operators struggle with expansion because they lacked the infrastructure, processes, and tools needed to scale systematically. We built our company to bridge that gap.

What Makes Us Unique

Our team brings decades of combined experience in franchise development, commercial real estate, and operations. We've been in your shoes—managing expansions, negotiating leases, and coordinating builds.

We're operators first, which means we understand the day-to-day challenges of scaling. We've built our platform and processes from that foundation of real-world experience.

Built for PE-backed operators

Institutional-grade execution standards

Designed for multi-unit experience

Understand the complexity of scaling

Focused on franchise expansion

Specialized expertise in franchise growth

Get Started

Ready to accelerate your expansion?

Let's discuss how SwarmOS and our expansion services can help you scale with precision and visibility.

SwarmOS Platform

Get started with our expansion management platform. Track deals, manage projects, coordinate vendors, and maintain full visibility.

Full-Service Expansion

Combine platform access with our execution services. Let our team handle site selection, lease negotiation, and project coordination.

All partnerships are customized based on your growth objectives and internal capacity.

Build your next 20 locations with control.

Let us show you how systematic expansion execution can accelerate your growth and give you visibility into every stage of the process.